TTOGETHER | Unalome Consulting Pvt. Ltd | Bottletop
16095
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Category
International, Marketing, Strategy
About This Project

TTOGETHER has been entrusted with bringing British luxury brand ‘Bottletop’ to South Asia. Initiatives currently underway include brand ambassador program, and pop-up stores at festivals and industry events in South Asia.

ABOUT
The Bottletop Foundation was launched in 2002 by Cameron Saul and his father Roger (Founder of British luxury fashion brand Mulberry) through a design collaboration with Mulberry. At the heart of the campaign was a handbag made from recycled bottle tops in Africa that was lined with Mulberry leather in Europe. The bestselling design was heralded as a sensation by the international fashion press, generating local employment and raising vital funds for grass roots education projects in Africa.

The Bottletop Fashion Company was founded in 2012 by Oliver Wayman and Cameron Saul and funds the operation of the Bottletop Foundation, uses contemporary art and music to raise funds and awareness for education projects that tackle delicate teenage health issues such as HIV/AIDS, drug abuse and teenage pregnancy. The Bottletop Foundation supports young people in Malawi, Mozambique, Rwanda, Brazil and the UK.