TTOGETHER | Unalome Consulting Pvt. Ltd | W Hotels Worldwide
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Content, Digital, International, Marketing, Strategy
About This Project

Tasked with key components of launching the cutting edge luxury hospitality brand in India, and to disrupt the existing paradigm of luxury hotels.

  • This includes the creation of the launch campaign title ‘Goa State Of Mind’. 
  • This is being used globally by Starwood across all media and properties – London, Miami, Hong Kong, Bali, Hoboken, Barcelona, St Petersburg, Tel Aviv and India.
  • Conceptualising and filming promos and celebrity videos to announce the first W Hotel opening in South Asia.
  • Curating influencer engagement with brand relevant opinion leaders.